Not sure what this phrase means: from Fred Wilson “Chris Dixon is killing it on his blog right now”.
I guess it means he is saying sensible things such as “Good VCs don’t mess around with this stuff (complex financial instruments ed). They realize that real value is created when you invest in great people and innovate around technology, not finance.”
So keep reading Chris and Fred and join in the comments. If you look at a business plan resource such as Equity Fingerprint, you will see that there is a certain beauty and simplicity in the evolving equity structures of successful companies. Anything else reflects that the company has struggled and perhaps that is when investors need a strong nerve and start “messing” around with complex structures which may “kill” the entrepreneur and the business in the more usual use of the word!
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